From Outdated to Outstanding: Mastering Customer & Employee Experience

Cory Mosley

In this insightful episode of the Grow Business Podcast, hosts Cory Mosley and Lon Graham dive into the critical role of innovation in driving business success. They explore how outdated technology, shifting customer expectations, and stagnant growth signal the need for change—and why failing to evolve can leave businesses behind.


The discussion covers real-world examples, including the decline of brands like Sears and Kmart, to highlight the dangers of ignoring innovation. The hosts break down the five pillars of business growth—mindset, sales, marketing, operations, and people—and how strategic innovation in these areas can propel companies forward.


They also tackle the impact of technology on customer and employee experience, emphasizing how outdated systems, like dot matrix printers, create inefficiencies that hurt satisfaction and productivity. Employee engagement is another focal point, as they reveal how high turnover and low motivation often indicate deeper business issues.


To help businesses navigate innovation effectively, they introduce the concept of an "innovation filter"—a checklist to evaluate new ideas and ensure they align with long-term goals. The episode wraps up with actionable insights on how to embrace innovation strategically, avoid chasing trends without purpose, and create a sustainable competitive advantage.

Main Takeaways:

  1.  Outdated technology and legacy systems can bottleneck customer and employee experience.
  2. Business growth depends on balancing internal innovation with competitive awareness.
  3. Employee engagement and retention are key indicators of business health.
  4. Chasing trends without strategy can waste resources—use an “innovation filter” instead.
  5. Smart innovation is intentional, solving real business challenges rather than just following fads.

Credits:

  • Hosted by: Cory Mosley, Business Growth Strategist
  • Co-Hosted by: Lon Graham, Voice of Reason
  • Produced by: Willie H.

Want to ensure your business stays ahead of the curve? Tune in now for expert insights on how to innovate with purpose and drive lasting success!

Share Post

Similar Posts

How to Get Found in AI Search: Small Business Tips from Google I/O 2025

By Cory Mosley • May 27, 2025
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham unpack how Google’s evolving AI is revolutionizing how small businesses must approach digital marketing. With a shift toward natural language and conversational search, it’s no longer just about keywords—it’s about creating high-value, audience-focused content. Main Takeaways: Updating your Google Business Profile for local SEO Avoid common hiring traps: Charisma doesn’t always equal competence. Creating FAQ-rich content for AI discoverability Using schema markup and E-E-A-T principles to boost trust and visibility. Leveraging video with transcripts to increase engagement Encouraging customer reviews to build social proof 

Recruit Top Sales Talent Without Breaking the Bank

By Cory Mosley • May 21, 2025
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore what it really takes to hire sales professionals who fuel business growth. They challenge the idea that raw talent is enough, instead emphasizing the critical role of interpersonal skills and team compatibility. From common hiring mistakes—like choosing charisma over capability—to strategies like mock sales pitches and personality assessments, Cory and Lon outline a smarter, more structured hiring process. They also introduce the idea of a "try before you buy" model to see candidates in action before making long-term commitments. To wrap up, they encourage listeners to check out the Position for Growth course, a practical resource designed to tackle common sales hiring pitfalls and help businesses build stronger sales teams. Main Takeaways: Talent isn't enough: Look beyond resumes—strong interpersonal and collaboration skills are just as important.. Avoid common hiring traps: Charisma doesn’t always equal competence. Implement structure: Use tools like personality assessments and mock pitches to evaluate real potential. Try-before-you-buy approach: Let candidates prove themselves in real-world scenarios before making final hiring decisions. Invest in growth tools: Courses like Position for Growth can provide strategic support in building a high-performing sales team.

When Tech Hurts: How to Avoid Over-Investing in Tools That Stall Your Growth

By Cory Mosley • May 13, 2025
In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the common trap of over-investing in technology without a clear strategy. With humor and relatable personal stories—including a memorable mix-up involving hash browns and complicated scheduling systems—they illustrate how technology, when misaligned with business goals, can create more problems than it solves. The hosts challenge business owners to think critically about every tech decision, encouraging a focus on efficiency, customer experience, and return on investment. They introduce a practical decision-making filter to help entrepreneurs avoid shiny object syndrome and make smarter, more impactful technology choices. Main Takeaways: Tech Isn’t Always the Answer: Not every problem requires a high-tech solution—sometimes simpler is better. Avoid “Shiny Object Syndrome”: Just because a tool is new or popular doesn’t mean it’s right for your business. Use a 3-Point Filter. Focus on ROI and Efficiency: Choose tools that improve workflow and positively impact the bottom line. Intentional Implementation Matters: Growth-driving tech should align with business goals and be thoughtfully integrated.
More Posts